CLARITY REBRAND AS PART OF STRATEGIC PARTNERSHIP

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London, January 15, 2016 – Clarity has announced a complete rebranding of the firm in tandem with JEGI, the US-based investment banking firm and Clarity’s strategic partner. The new branding speaks to the evolution of both firms, their global positioning and coverage of core markets, and the increasing strength of their partnership. JEGI and Clarity formed an exclusive strategic partnership in 2012 and have closed multiple deals together, including four transactions in 2015.

clarity and jegi rebrand

According to Marcus Anselm, a Clarity Partner, “The joint rebranding further strengthens the relationship between the two firms – it also enhances our strategic value to clients by providing expanded global coverage and market intelligence, as well as access to a much larger pool of buyers worldwide.  The two firms are currently working on several new mandates across our joint sector coverage, and clients and prospective clients recognise the many positive benefits of the partnership.”

clarity rebrands

Wilma Jordan, JEGI’s CEO, said, “We are thrilled with the new direction and vision for JEGI and the continued formalization of our valuable partnership with Clarity.  This joint rebranding helps set the stage for the next era of growth and evolution for JEGI, as our two firms continue to build on a very successful partnership to-date.  It was especially gratifying to announce this rebranding in front of the record-setting crowd at our annual Conference.”

clarity rebranding

Web site and branding design were created by We Launch (www.welaunch.co.uk), a London-based brand and communications agency.

About Clarity
Headquartered in London, with offices in New York City and Boston (through its partnership with JEGI), Clarity has been a leading M&A advisor for the global media, information, marketing, software and tech-enabled services sectors for over a decade.  For more information, visit www.claritycp.com.

About JEGI
JEGI has been the leading independent investment bank for the global media, information, marketing, software and tech-enabled services sectors for nearly 28 years.  Headquartered in New York, with offices in Boston and London (via its partnership with Clarity), JEGI has completed more than 600 high‐profile M&A transactions, serving global corporations; middle‐market and emerging companies; entrepreneurial owners and founders; and private equity and venture capital firms.  For more information, visit www.jegi.com.

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